Our President

In 1927, AMA began broadcasting road reports and offering roadside assistance to help make driving easier and safer. In these early days, AMA pulled together updates from a network of commercial travelers — including bus drivers, truck drivers and salesmen — who reported on road conditions by phone or telegram. The reports were broadcast daily by AMA on the radio and in newspapers.

Today, AMA Road Reports still draws on a network of collaborators and sophisticated technology. Even though it’s become easier to report on driving conditions, weather, construction and traffic, the goal of our reports hasn’t changed over the decades. We still aim to help drivers make good decisions to get where they’re going safe and sound.

AMA has always been coming up with new ways to protect our members and the things they care about most. We were the first to register vehicles, sell licence plates, and offer driver education. In 1959, we started offering insurance protection for our members’ vehicles and later — their homes.

Today we’re still doing all those things and more. We’re always here to give our members advice to help them stay safe on the road, wherever the road takes them.

In 1962 we entered the travel business as interest in exploring faraway places grew like crazy and became more accessible and affordable. More than half a century later, our travel specialists continue to look for new and exciting ways to help our members explore the world with confidence.

As we kicked off the new millennium, AMA opened Bridgewater Bank to help protect our members’ financial well-being. We wanted to serve our members like we would our close family and friends. Today, our bank offers mortgages and GICs through a broker network.

AMA continues to take a greater interest in the environment. From public awareness campaigns promoting green driving to constructing new AMA centres with innovative and environmentally-friendly features like geothermal heating, we’re working to help protect our planet.

AMA is actively involved in supporting our communities, from our Fill our Fleet  program providing food and toys to charities to make the holidays more heartwarming for everyone, to giving our employees more than 14,000 volunteer hours each year to lend a hand where they see a need.

We’re also helping to build leaders and help elementary school children cross the street to get to school safely in more than 89 communities with our AMA School Safety Patrol program.

AMA has always pioneered new ways to protect the things our members care about most so that they can live their life with confidence. It’s why we got started and it’s what fuels us today.